EVOLUTION OF MULTICHANNEL RETAILING Prepared by: Manav Badhwar BBA-DBA (2008-2011) Under the advocate of: Ms Manita Matharu PRS Faculty Submitted in the break awayial fulfillment of the necessity for Professional sell skills in Retail management authentication This is to certify that the present study organic evolution of multi bridle-path sell is carried out by Manav badhwar Batch (08-11). I am glad to forward this partial fulfillment for professional sell skills. Project guide: Ms Manita Matharu Acknowledgement I would the like to magnetic core plentifuly acknowledge my gratitude and thanks to my teacher who took active part in accomplishing my project. At the very outset, I wish to thank Ms Manita Matharu, who helped me to choose such an raise topic to make water upon as a full fledged project and steer me at each ill-treat interacting with him gave me a completely various view to look at a subject, t hroughout its completion. She helped me in giving all the demand in formation in a very concerted manner. Manav Badhwar K.R MANGALAM INSTITUTE OF MANAGEMENT Objectives 1. To study to what extent multi occupation sell gives an opportunity to overcome the limitations of primary existing format of retailing. 2. How multi steer helps the companies to increase their share in market. 3.
How retailers can modify their clients shopping experience by employ multi channel approach. 4 . How multi channel has helped retailers to ! reduce its cannibalization & increased their sales volume. 5. How multi channel has helped retailers to access new markets or to adopt globalisation for their products. put over OF CONTENTS 1. Multi-channel overview 6 2. Constraints for retailers to operate multi channels 7 3. Integrated...If you fate to get a full essay, order it on our website:
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